🎯 6 Highly Converting LinkedIn Posts to Help You Stand Out

TL;DR:

This guide dissects six proven strategies for creating LinkedIn posts that do more than get likes—they help you land premium opportunities. It shares actionable tips based on real experiences and data to boost engagement, establish authority, and connect with high-ticket clients.

What You Can Do with This Guide

By following this tutorial, you can:

• Learn how to craft posts that position you as a trusted expert.

• Overcome common LinkedIn challenges like low engagement or outdated strategies.

• Leverage emotional storytelling and actionable tips to foster connections and generate leads.

Summary of the Tutorial

1. Be a Trusted Advisor Through Your Content

Why it Works: Establish authority to gain trust.
How to Apply:

• Share bold insights and predictions about your niche.

• Focus solely on the topic, not your services, to resonate as a thought leader.
  Example: Predict the future of SDR roles in a detailed carousel post to spark discussions.

2. Address Challenges, Not Your Services

Why it Works: Reciprocity builds trust when you provide value with no strings attached.
How to Apply:

• Provide focused advice solving your audience’s pain points.

• Avoid pitching services; let the advice speak for itself.
  Example: Share a step-by-step plan to convert LinkedIn comments into leads, demonstrating expertise.

3. Challenge Old Beliefs

Why it Works: Challenging outdated ideas sparks engagement by resolving cognitive dissonance.
How to Apply:

• Use clear comparisons to highlight why traditional methods no longer work.

• Pair insights with simple visuals to make your case.
  Example: Compare engagement metrics of personal vs. company LinkedIn pages to emphasize the benefits of personal branding.

4. Create Lists That Make People Feel Accomplished

Why it Works: Completion bias motivates users to act when given step-by-step instructions.
How to Apply:

• Offer lists with actionable advice to position yourself as a helpful guide.

• Make them easy to grasp, save, or download.
  Example: Use an infographic that scores LinkedIn profiles to help users identify branding issues.

5. Curate Actionable Tips for a Broader Audience

Why it Works: Simplicity attracts and engages a wide audience while demonstrating competence.
How to Apply:

• Share complimentary tips tailored to LinkedIn growth at the top of the funnel.

• Include tools like checklists or score systems for evaluating challenges.
  Example: Post a checklist on improving LinkedIn visibility; some readers will hire you for execution.

6. Share Personal Stories

Why it Works: Stories create emotional bonds, making your audience more likely to trust and connect with you.
How to Apply:

• Combine personal struggles with professional insights to foster authenticity.

• Use emotional connections to re-engage old clients or attract new ones.
  Example: Share a personal struggle that leads into business challenges, naturally transitioning to collaboration opportunities.

Conclusion

By implementing these six strategies, you can transform your LinkedIn posts into tools for building trust, sparking conversations, and landing premium opportunities. Focus on delivering value, leveraging emotional connections, and sharing actionable tips to stand out in your niche.

About the Authors

This guide was developed by Noam Nishand and Richard, social selling advocates with a passion for helping professionals connect with their ideal clients. Their proven strategies combine authenticity, expertise, and actionable content to drive results on LinkedIn.